Google Ads Agency for E-commerce

Scale your sales with
billing based on your ROAS.

how to increase ROAS in e-commerce?

Instead of guessing, we rely on hard data. Performance Max optimization, proprietary scripts, and flawless analytics that maximize your profit.

Google Ads
Google Analytics 4
Google Tag Manager
Looker Studio
Shopify
WooCommerce
PrestaShop
Shoper
BaseLinker
Server-Side Tracking
Consent Mode v2
Merchant Center
Make (Integromat)
Google Ads
Google Analytics 4
Google Tag Manager
Looker Studio
Shopify
WooCommerce
PrestaShop
Shoper
BaseLinker
Server-Side Tracking
Consent Mode v2
Merchant Center
Make (Integromat)

Why are you losing money with your current agency?

Most agencies run on outdated patterns. We build a technological advantage.

Regular Agency

  • You pay for the budget spentThe agency earns more when you spend more. No motivation to optimize.
  • Account managed by a JuniorYour budget is a training ground for interns learning from your mistakes.
  • PMax on default settingsNo exclusion of junk apps and cannibalization of brand traffic.
  • Analytics at an extra costGTM, Consent Mode, and Server-Side Tracking are 'extra projects' costing thousands.
  • Click reports (PDF)You get pretty charts with click counts that don't translate into real profit.

Our Approach

  • We earn on your profitSuccess Fee model. Our commission only grows when your ROAS exceeds the target.
  • Senior Expert + AIYour account is run by an experienced strategist, supported by proprietary scripts and AI.
  • Tamed Performance Max24/7 scripts exclude bad traffic, protect your brand, and optimize the product feed.
  • Tracking included in the feeWe fully implement analytics (SST, Consent Mode v2). Zero extra charges.
  • Live Dashboard (POAS)You see your net profit (Profit On Ad Spend) in real-time in Looker Studio.

Burned Budget Calculator

Check how much money you lose every month due to bad settings and %-of-spend commissions.

3,490 €
3 tys.100 tys.
Monthly you lose approx.
700 €PLN / month
Junk traffic in PMax (20%):
700 €
Stop this waste

Taming the PMax "Black Box"

By default, Performance Max burns budget on junk apps and cannibalizes your brand. We take control using scripts.

Default PMax

Spends on your own Brand
Mobile games (accidental clicks)
Zombie Products (no impressions)
Weak Feed (missing attributes)
Proprietary Scripts & AI

Optimized PMax

Protection of Brand queries
10,000+ junk apps excluded
Segmentation: Bestsellers vs New in
AI Feed (Custom Labels, optimized titles)

Hard evidence. See the results.

E-commerce (Home & Garden)
Problem:

PMax burned budget on informational queries.

Solution:

PMax Segmentation + Excluding Scripts

Before us240%
With us612%
E-commerce (B2B)
Problem:

Lack of visibility for expensive products.

Solution:

Feed Optimization (Custom Labels: Margin)

Before us310%
With us840%
Services (SaaS)
Problem:

Many leads, but low quality (spam).

Solution:

Offline Conversion Tracking (OCT)

Before usCPL: 180 PLN
With usCPL: 42 PLN

Profit Growth Simulator

See how a ROAS optimization of just a few percent impacts your net profit (money in your pocket after paying for ads and product costs).

3,490 €
30%
300%
500%
Your net profit will increase by
+2,090 €
Current profit:-349 €
New profit:1,740 €

*Net profit = (Revenue × Margin) - Ad cost. This simulation does not include fixed company costs.

Advantage through Technology and AI

We don’t click ads manually. We use proprietary software, scripts, and artificial intelligence to outpace your competition.

Proprietary Google Ads Scripts

We wrote our own software that monitors your campaigns 24/7. We automatically exclude trashy apps in PMax, protect brand traffic, and dynamically manage bids based on margin, not just ROAS.

> function optimizePMaxPlacement() {

// Scanning 10,000+ placements

excludeLowQualityApps();

protectBrandTerms();

}

> Status: Active 🟢

AI in the service of creation

We use advanced AI models to improve graphic quality, generate ad copy variants, and optimize the product feed. We turn plain photos into creatives that get clicked 3x more.

Generative AI Active

Analytics included.

Proper tracking is fundamental. Google Tag Manager setup, Server-Side Tracking, Consent Mode v2, and Enhanced Conversions? We do it. Everything is included in the service fee. We don't send you to external developers.

Data-Driven = Profit-Driven

We combine data from Google Ads, Google Analytics 4, and your CRM/Store. We see the full customer journey – from the first click to LTV (Life-Time Value). We scale what brings real profit, not just "cheap clicks".

ROAS Target850%
CPA Limit45 PLN
Data SyncReal-time

Live Reporting. No PDFs.

We believe in full transparency. You get real-time access to a Looker Studio dashboard from us. You see exactly what we see.

E-commerce Dashboard | POAS & ROAS
Spent
15 420 PLN
+2.4% vs prev. month
Revenue
128 500 PLN
+18.5% vs prev. month
ROAS
833%
+120% vs prev. month
CPA (Cost Per Acquisition)
32.50 PLN
-15% vs prev. month
Revenue vs Spent (Last 30 days)
ROAS Breakdown
PMax
65%
Search
25%
Brand
10%

Your budget is not a training ground

In large agencies, your account goes to a Junior managing 50 other clients. With us, you work exclusively with experts.

WE DO NOT WORK LIKE THIS
👦

Junior Media Buyer

Manages 50+ accounts

  • No time for analysis
  • Default Google settings
  • Learning on your budget
👨‍💻

Senior Expert + AI

Max 10 accounts supervised

  • Time for deep business analysis
  • Authority to make decisions
  • Optimization for pure profit

Onboarding Process

Changing agencies doesn't have to mean chaos and downtime. We have a proven 30-day process ensuring a smooth transition.

Day 1-2

Audit and Strategy

We analyze your current account, find budget leaks and lay out an action plan. You receive a full kick-off report.

Day 3-5

Analytics Implementation

We install Server-Side Tracking and ensure Consent Mode v2 compliance.

Day 7

Campaigns and Scripts Launch

We fire up new PMax structures, Search campaigns, and launch proprietary scripts protecting the budget from junk traffic.

Day 30

First Profits and Report

First deep optimization based on collected data. You get access to an interactive net profit report.

We're not the right agency for everyone

We respect your time and ours. To deliver above-average results, we need to work with the right partners.

The ideal project for us is:

  • E-commerce with an ad budget of min. €2,000 / month
  • B2B companies focusing on lead quality, not quantity
  • Entrepreneurs who understand marketing is an investment
  • Stores ready to implement advanced analytics
  • Partners looking for a long-term relationship

We won't get results when:

  • Dropshipping from China with 30-day delivery
  • Businesses looking for 'magic tricks' for €100
  • Clients expecting ROI in 48 hours
  • Companies without a structured sales/CS process
  • People who want to micromanage every keyword

Choose a package matched to your scale

We start with a fixed fee, no hidden commissions upfront. We prove our value, and only switch to a Success Fee model once we generate profit for you.

Core E-commerce

For smaller accounts and local businesses

399 €net / month
Fixed fee, no commission
  • Search & PMax campaign management
  • Basic analytics setup (GA4, GTM)
  • Ongoing bid and exclusion optimization
  • Monthly performance reporting
  • Email contact with account manager
  • No long-term contracts (1 month notice)
Select Core
Recommended

Growth Engine

For e-commerce focused on scaling

590 €net / month
Full tech stack
  • Everything in the Core package, plus:
  • Server-Side Tracking & Consent Mode v2 implementation
  • Proprietary scripts optimizing PMax 24/7
  • Product Feed optimization using AI
  • Priority, direct contact on Slack
  • Option to switch to Success Fee after 3 months
Select Growth

Frequently Asked Questions

No. We believe you can't do good marketing without proper data. Configuring Google Tag Manager, Google Analytics 4, Server-Side Tracking, and Consent Mode v2 is included in our base fee. We do it, so you don't have to look for external developers.
Contact

Let's talk about your business

You are one step away from
scaling sales.

We are not just another agency that will send you a PDF price list. Book a short strategic call. We'll check if your business is ready for the Success Fee model.

Write to us
kontakt@faeo.pl
Call us (Mon-Fri 9:00-17:00)
+48 535 665 418
  • Response in max 24h
  • Free initial analysis
  • No obligations

Step 1: Your business

Provide your store address so we can prepare an initial audit.

Trusted by over 120+ e-commerce brands