TikTok Ads Agency.
Sell where Poland scrolls.
TikTok isn't dancing teenagers — it's over 12 million adult Poles and the cheapest reach in Polish paid social. We build campaigns that stop the thumb in the first 2 seconds and turn a viewer into a customer: e-commerce sales and service leads.
Over 50+ brands scaled in paid social
“TikTok? That's all just kids, isn't it.”
The most expensive myth in Polish marketing. Let's check the numbers — all sourced, none pulled from thin air.
adult users (18+) in Poland — that's 4 in 10 adult Poles
DataReportal, Digital 2026: Poland
of ad audiences are aged 25–44 — the strongest buying group
TikTok Ads Manager panel, 2026
Poles visit TikTok every month; 70% discovered local businesses on it
TikTok Newsroom, 06.2026
users aged 60–75 — almost as many as children aged 7–14
Sotrender / Mediapanel, 2025
Your customers are already there. The question is: will your ad reach them, or your competitor's?
Why do most companies burn their budget on TikTok?
Store or services? We play both games — but they're two different strategies. Pick yours and the page tailors its content to your business.
An ad that looks like an ad
A banner with a packshot dies on TikTok in 0.8 seconds. Here, demonstration sells: unboxing, before-after, live test. The platform's rule is: Don't make ads. Make TikToks.
No hook strategy
The algorithm judges your creative in the first 2 seconds. Without a designed hook you pay for impressions nobody watches — and you never leave the learning phase.
Poor conversion tracking
Without TikTok Pixel and Events API the algorithm optimizes blind — exactly like Meta without CAPI. That's why we start with measurement, not creative.
No content? No problem.
You don't have to record, dance or perform on camera. The full creative production pipeline is part of the service — from script to ready-to-test variants. You just approve.
Creative production included in the service. And it's all yours.
Scripts, UGC creators, editing and testing — no hidden production costs. The rights to the creatives stay with you, even after we stop working together.
Got your own footage?
Great — we'll re-edit it for TikTok. Raw footage shot on a phone often beats a PLN 20,000 production.
Scripts and hooks
We write scripts to test data, not to whims. Every creative has its first 2 seconds designed.
UGC creator network
We match faces to your target audience. Authentic video from real people, not commercials.
Spark Ads
We boost content published from creators' accounts — social proof built into the ad and a higher CTR, because nobody feels it's an ad.
Editing and versioning
From a single recording we make 6–10 hook variants in 9:16. We test them all and keep the winners.
Hook Rate Lab: the first 2 seconds decide
Same offer, same budget — three different video openings. See how the hook changes the attention curve and the cost of a sale.
2 s — where the algorithm passes its verdict
The difference isn't budget or targeting — it's the first 2 seconds of the video. That's exactly what we test for you every week: new hooks, hard data, scaling the winners.
We know TikTok Ads inside out
From Spark Ads to TikTok Shop and GMV Max — we use the platform's full arsenal, not a single campaign type.
TikTok Shop + GMV Max
TikTok Shop has been live in Poland since 15 June 2026 — with BLIK payments, InPost delivery and a 2% commission for the first 90 days. You sell directly in the app, and we set up the whole process: catalog, live commerce and campaigns.
GMV Max is TikTok's Shop campaign automation (from July 2026 the default campaign type for stores) — it optimizes total sales, not individual clicks. We know when to switch it on and when to keep the controls manual.
Metrics glossary
Search Ads and Search Hubs
TikTok is a search engine — over half of users look there for brands and products. Keyword campaigns capture demand before Google does.
Spark Ads
An ad published from a real creator's account instead of an anonymous profile. Higher CTR and lower CPM, because the content looks native.
Smart+ and automation
TikTok's automated campaigns under our supervision: we set the frame and the creative, the algorithm hunts for conversions. We control where automation helps and where it burns budget.
Lead Generation (Instant Forms)
Native in-app forms — a lead in 3 taps, no waiting on your website. We integrate them with your CRM and guard lead quality.
Pixel, Events API and creative testing
Correct measurement is the foundation: TikTok Pixel + Events API, and on top of that weekly hook tests — hook rate, 6s view rate, thumb-stop ratio.
What can you expect? Numbers from the market, not from thin air.
We won't show you made-up case studies. We'll show you honest market benchmarks with sources, and the methodology we've been scaling sales with in Meta Ads for years.
CPM: TikTok vs Meta
For comparable e-commerce campaigns, TikTok's CPM can be about 20–40% lower than Meta's. It's a cheaper starting point for creative testing — not a promise of cheaper sales.
Note: a lower CPM ≠ a lower cost of sale. On TikTok, CPA is decided by the creative — that's why we test hooks, not just buy cheap reach.
Creative makes the difference, not budget
Between the weakest and the best hook for the same offer, the conversion-cost gap can reach several hundred percent. That's why 80% of our work is creative testing, not “bid optimization”.
TikTok Shop: 2% commission to start
New sellers pay 2% commission for the first 90 days (then 9%). The window for a cheap test of selling directly in the app has just opened.
Methodology proven on Meta Ads
We play with our cards on the table: TikTok Ads is our new specialization. But the measurement, creative testing and scaling of winners is exactly the same system we've been delivering results with in Meta campaigns for years — see how we work on Facebook and Instagram Ads
Don't trust benchmarks? Fair enough.
We'll calculate the potential on YOUR numbers. Have a TikTok Ads account — we'll run a mini-audit. Don't have one — we'll prepare a potential plan for your offer. Free, no strings attached.
How much does TikTok advertising cost?
A flat starting fee + Success Fee when there's profit. We only earn when you earn — and creative production is included.
Service cost simulator
The recommended minimum media budget is approx. PLN 3,000–5,000/month — below that threshold the algorithm won't gather enough data to optimize.
We charge the performance fee only after the agreed threshold is exceeded.
Month summary
formula: (ROAS/100 − 2)% of revenue
We set the final terms individually in the contract. An open-ended agreement — no lock-in period.
How we work together. No handcuffs.
We know many companies have been burned by agencies. That's why the rules of the game are simple and spelled out plainly.
No fixed-term contract
An open-ended agreement with immediate notice. You stay because you see results — not because a clause holds you.
Everything is yours
The ad account, Pixel, data and all creatives belong to you — even after we stop working together. Zero vendor lock-in.
Constant contact and live reporting
A 24/7 Looker Studio dashboard instead of monthly PDFs, a dedicated account manager and a reply within 24–48 h. You always know what's happening with your budget.
We'll be a good fit if:
- you have a media budget of at least approx. PLN 3,000/month and want to scale it when the numbers add up
- you sell a product or service with a margin that can carry paid traffic
- you're ready to trust creative testing — including UGC creators instead of just a logo
- you decide fast and treat an agency as a partner, not a click subcontractor
We don't promise and don't do:
- viral hits on demand — we build sales, not reach for reach's sake
- campaigns on logo packshots only, with no room for authentic content
- results in a week — anyone who promises that is lying
- starting below the test threshold — that's burning your money, not marketing
„If your product has no market and your site loads in 10 seconds — the best hook won't save it. We'll tell you straight on the first call, for free.”
From audit to scaling in 14 days
A concrete plan, concrete dates. No “rolling out a strategy” for half a year.
Audit and measurement
Access, account and offer audit, TikTok Pixel and Events API setup. We also check your industry's compliance with TikTok's ad policy.
Hook strategy and creatives
Scripts, a brief for UGC creators and production of the first creative pack — 6–10 hook variants ready to test.
Test launch
We launch test campaigns. The algorithm and the viewers vote — we read hook rate, retention and cost per conversion.
Scaling the winners
Budget flows to the winning hooks. Every week we add fresh creative variants before the old ones fatigue.
When will you see results?
First hard signals (hook rate, cost per click, first conversions): 2–3 weeks. Stable scaling: usually 2–3 months. Anyone who promises sales in a week is lying.
Month 1: exactly what you get
Measurement in place, the first creative pack, test results and clear stop/go criteria. If the data shows the channel makes no sense for your offer — we'll say so straight, instead of dragging it out.
TikTok Ads for e-commerce and service businesses
TikTok Ads for online stores
For e-commerce, TikTok is currently the cheapest entry point into paid video traffic: Video Shopping campaigns and TikTok Shop let you sell directly in the app, while authentic UGC creatives show your product in action — unboxings, tests, before-and-afters. We build the full funnel: from cold reach, through retargeting of video viewers, to catalogue campaigns aimed at people who viewed specific products.
We work on hard numbers: correct measurement (TikTok Pixel + Events API), weekly hook testing and scaling only the creatives that deliver profitable ROAS. Our pricing is a base fee + Success Fee, so our interest is tied to your profit, not to impression counts.
TikTok Ads for service businesses and B2B
People buy services from people they trust — so for clinics, salons, education businesses, SaaS and local services we rely on expert content and lead generation campaigns with native Instant Forms. A lead leaves their details in 3 taps, without waiting for a slow website, and local targeting lets you buy demand exactly where you operate.
We guard lead quality, not just lead cost: qualifying questions in forms, integration with your CRM and GDPR-compliant data processing. Before launch we also verify your industry against TikTok's advertising policies, so you don't spend a penny on a campaign that can't run.
Frequently asked questions about TikTok Ads
Let's talk about your first profitable TikTok
Describe your business in a short form. We'll get back to you within 24–48 h with a concrete assessment of your potential — even when the honest answer is: “it's not the moment for TikTok yet”.
Go to the formRelated services
Let's talk about your business
You are one step away from
scaling sales.
We are not just another agency that will send you a PDF price list. Book a short strategic call. We'll check if your business is ready for the Success Fee model.
- Response in max 24h
- Free initial analysis
- No obligations
Step 1: Your business
Provide your store address so we can prepare an initial audit.
Trusted by over 120+ e-commerce brands